Signal #07: The 80/20 Shift in Conversion Intelligence

Mid-and bottom-funnel AI is no longer theory — it’s here.

Author

Olivier Madel
October 28, 2025

Hey Revenue Operator,

Oracle just validated what we’ve been anticipating: mid- and bottom-funnel AI is now a defined category — separate from prospecting tools.

This week’s signals show the acceleration of a new discipline: Conversion Intelligence.

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