Toolkit #04: Stop Bolting AI Onto Broken Workflows, Start Redesigning From Zero

Hey Revenue Operators,

Most teams approach AI prospecting backwards. They pick a tool, plug it into their current process, and wonder why results stay flat.

The 21% capturing 30% productivity gains? They mapped their workflows first, identified what shouldn't exist at all, then designed the process AI-first. The tool came last, not first.

I spent the last month analyzing mid-market teams implementing AI SDR platforms. The pattern is stark: teams that redesigned workflows before buying tools saw 3x better results than teams that automated existing processes.

Today I'm sharing the frameworks operators are using:

• The ESOAR method that forces workflow transformation, not tool adoption

• Two AI platforms built for workflow integration (Jason AI + AiSDR)

• The crawl-walk-run deployment that moves you from theater to leverage in 30 days

Start Here: Map your current prospecting process end-to-end before evaluating any tools. Understanding what needs elimination vs automation changes which platforms you need.

No vendor comparisons. No feature lists. Just the redesign framework and implementation path.